The aim of the Warburton Mountain Bike Destination is to deliver a range of positive opportunities for the region, by facilitating tourism and associated economic and jobs growth and enhancing the health and wellbeing of the community.

Anticipated benefits include:

  • The revitalisation of Warburton, encouraging new business, attracting visitors and boosting local tourism
  • Health and wellbeing benefits
  • New recreational opportunities for residents and visitors of all ages
  • Increased tourism in the area, offering family-friendly experiences that leverage the destination and put Warburton on the map.
  • Increased economic activity and job opportunities.

When fully developed in 2031, the project would create economic spend of $31.2m per year, create 159 jobs and attract 128,000 visitors to the region. Other potential benefits include improved health and wellbeing, new recreation opportunities and a stronger community connection with, and appreciation for, the natural environment.